your face says
everythinG

TV, SOCIAL, INFLUENCER, DIGITAL,

The power of facial expressions formed the idea behind this integrated campaign for Avon's new Skin Renewal Power Cream range. Women's faces are more expressive than men's, so it takes superior care to give them the strength to speak up.

Led the creative, originating the big idea and overseeing every aspect of production from script to delivery.

The TV ad was the best-testing skincare ad the research company had ever run.

Role: Creative Lead
Agency: Wunderman Thompson